Guiding Stories: Signpost Entertainment’s Creative Journey

Signpost Entertainment, based in Gateshead and part of Multistory Media (part of ITV Studios), is a production label producing factual and factual entertainment programmes – including travel, lifestyle, and documentary series, that showcase real people and experiences.  The company has grown into a creative hub known for inclusive, engaging content that champions diversity and authenticity.

Signpost Entertainment was formed in 2024 and has delivered a wide range of programmes for major broadcasters, including Robson Green’s Weekend Escapes for the BBC.

Robson Green’s Weekend Escapes, BBC. Photo Credit: Zoila Brozas

In 2025, Signpost Entertainment won the BBC commission to produce the long-running See Hear, a magazine programme aimed primarily at Deaf audiences following a competitive tender process. Produced from their Gateshead base, the series utilises the company’s focus on accessibility and representation to bring fresh storytelling to a long-loved programme.

See Hear, BBC

Sustainability is a key component of Signpost Entertainment’s approach to production. On Robson Green’s Weekend Escapes, the crew adopted eco-conscious workflows, reduced printing, used reusable materials, and included environmentally mindful editorial – proving that creative excellence and responsible production can go hand in hand.

Led by Creative Director Gareth Deighan, Signpost Entertainment continues to create inspiring programming that resonates with audiences nationwide.

Learn more about Signpost Entertainment: https://multistorytv.wpenginepowered.com/signpost-entertainment

Header Photo Credit: Zoila Brozas